The meal delivery market has grown exponentially, especially during the pandemic due to working from home restrictions. It is estimated that online food delivery sales will grow to over $200 billion by 2023. Moreover, many people have become conscious of their health, leading to positive lifestyle changes, including following diet trends.
So, what are the latest trends in meal delivery diet trends? Read below to find out.
Meal Delivery Diet Trends for Weight Loss
One meal delivery diet trend that has taken root in recent years has been dieting for weight loss. Many weight-loss food meals have been developed, including the Nutrisystem meals.
Nutrisystem is a portion-controlled eating plan that allows users to order pre-packaged foods. The package consists of low calorie, low sodium, low Glycemic carbs, and balanced nutrients.
When you sign up for the Nutrisystem meal plans, you can choose the daily healthy foods for yourself, or the company can pick for you. The plans are unique for vegetarians, women, men, and those with type 2 diabetes. With many people looking to lose weight and adopt healthy eating habits, meal delivery trends like Nutrisystem are expected to continue. For the best Nutrisystem, you can sign up with PatriciaandCarolyn.com.
Leveraging on Big Data
Data has become integral in almost every industry, including meal delivery diet services. Users generate a lot of data when using the food delivery apps and which, when analyzed, can offer great insights into an individual’s diet preferences.
The critical data insights include previous diet delivery orders and social media reviews and comments. Using big data technologies, hotels and restaurants can determine customers’ meal delivery meals, respond to client queries, and develop food delivery menus that suit customer needs and meet their standards.
Tapping Into New Channels to Place Orders
Though many meal delivery diet companies rely on mobile and website applications to take orders, a new trend is emerging where they are tapping into new channels to receive orders.
One of the main channels has been social media due to its vast followings. Through social media, clients can send direct messages for orders to their preferred restaurants and eateries. The companies can then pick up the orders and facilitate delivery to the clients. The move allows companies to get hold of as many orders as possible from individuals who do not use mobile and web applications.
The proliferation of Food Delivery Apps
The pandemic forced companies to adapt to technological advancements. One of the many businesses affected were hotels and restaurants that had to close down due to physical distancing. However, ass the pandemic went on, many opted to expand their digital presence to continue serving their esteemed customers. As a result, food apps that allow customers to order online effortlessly have become critical.
The trend is set to continue long after the pandemic partly due to its convenience, and it is considered one of the strategies to boost online diet meal delivery sales.
Increase In Third-Party Meal Diet Delivery Services
The demand for diet delivery services continues to be high. Many hotels and restaurants partner with third-party food delivery providers to expand their customer reach. With such partnering, the restaurants and eateries do not have to worry about delivery logistics. Instead, they channel their focus to their core business by churning out the best meals for their customers.
However, the biggest challenge about the partnering is that the restaurants have less control of their delivery operations. But to overcome the hurdle, some of the restaurants are using food delivery management software to have control and visibility of their deliveries.
Organic Food Delivery Service
The pandemic has brought about a wave of individuals aligning themselves with healthy dieting. Many people are now seeking to move towards organic foods due to their nutritious value. However, not many people can get them from farms and rely on organic delivery services to deliver organic foods through different organic plans.
The plans include certified organic, vegan, vegetarian, keto, and gluten-free meal plans. The majority of the foods come from family farms that follow organic farming principles. The trend of organic meal diet delivery services will continue as many more people demand organic and nutritious foods.
Food Delivery Subscription
Like cab hailing, food delivery service has gained momentum fueled by the millennial generation. Many millennials prefer to stay indoors and order food delivery because of its convenience. Most of the foods they order are mostly cooked and pre-cooked foods to save time in meal preparations. The trend is expected to continue as more millennials get hooked on the technological craze as more people aim for convenience and struggle with the busy work life.
